J’adore Voile de parfum: When the Tuscan iris plays the star of “J’adore”!
Far from being short of new olfactory avenues, Demachy then delivers a “veil of perfume” version with iris absolute, a very precious and delicate raw material in perfumery. Dior signs its legendary line with its incomparable know-how and no longer hesitates to play with the brand historical codes to bring out Dior as the star of its perfume “J’adore”.
“J’adore Voile de Parfum” is adorned with the most beautiful gilding of Versailles
In 2011, the release of “J ‘ adore L’Eau ”will give rise to an absolutely spectacular advertising campaign around the splendid muse of“ J’adore ”Charlize Theron and the legendary fragrance. Orchestrated by Jean-Jacques Annaud, the film of this campaign will take place in one of the most golden places in the capital: Le Palais des Glaces.
The beautiful heroine will arrive in a hurry at her haute- couture Dior show and will nonchalantly cross paths with the sublime Grace Kelly, Marlene Dietrich or even the magnificent Marilyn Monroe as she walks along, like an unseen nod to her lifelong rival. the “N ° 5”, linked for life to the image of the icon. Obviously these timeless icons of fashion and beauty are all dressed by Dior!
This advertisement will serve as the backdrop for the communication campaign produced for “J’adore Voile de parfum” which will be released in 2013. Precisely at this time, Dior wanted to “renew the sources of creativity” and reconnect with the haute-couture origin of the Dior perfumery by recalling the precious and luxurious universe of this great house. The communications manager explains, “Couture and perfume-cosmetics have been closely linked from the start. Christian Dior launched a perfume from his first show. Here we are reconnecting with our history and our truth. “.
“ J’adore Voile de Parfum ”, the sensual and so precious powdered version of the star fragrance, will therefore be adorned with the luxurious and totally“ gold ”setting of the world-famous Palace of Versailles.
The precious Tuscan iris for a powdery creation that reveals itself to be sensual …
The so pretty “J’adore Voile de Parfum” released in 2013 will hardly reveal its many assets with its bottle, which is totally similar to the original essence of “J’adore”, it hardly differs except by its delicately pink color.… François Demachy however imagined with “J’adore Voile de Parfum” a fragrance which “ units with the skin in an enveloping mist, a second skin effect ”, a specular effect which will be revealed in his powdery hearts.
The pretty“ J’adore Voile de Parfum ”opens with powerfully flowery notes of Damanesca rose essence straight from Bulgaria or Turkey to delight lovers of “J’adore”. Without forgetting of course the usual fruity and green notes which will also offer us their delicate delicacies.
Then in the heart we finally discover the guest of honor of this beautiful variation: the Tuscan iris makes a remarkable entrance mingling in a beautiful harmony with rose and sweet notes. Finally, the slightly musky base notes of sandalwood and white musks want to be discovered under a powdery light of the fabulous iris flower while allowing themselves to blossom in a delicate solar note …
The reinterpretation of the great success in perfumery of “J’adore” is intended to be more intimate and more sensual than ever. True scented skin, “J’adore Voile de Parfum” reveals powdery and musky notes that are always more seductive and carnal. As for the delicate back of the so pretty Charlize Theron revealed in the visual by her Dior dress, it reminds us that a perfume before dressing a woman dresses a skin … Few of the derived perfumes to be awarded, yet “I love it Voile de Parfum ”will win its Fifi Awards in 2014.
I Love Veil of Parfum, a feminine air of Tuscany revisited by Dior
The Dior house has an extraordinary history and has seen its destiny adorned with many stars over the past century. Also, it is by wishing to pay tribute to its emblematic New Look style that the brand developed the J’Adore fragrance. It was born in 1999 and quickly became a strong symbol of women’s perfumery. As such, Dior decided to reinterpret it many times. J’Adore Voile de Parfum is a variation of the year 2013.
The new smell of Dior
J’Adore Voile de Parfum s’ Inspires very strongly from its predecessor and is, as such, a very floral arrangement. Nevertheless, it enriches its basic fragrance with a Tuscan iris. This opens the composition and inaugurates a new facet of the J’Adore perfume. The emblematic Dior bouquet thus seems revisited, nevertheless still letting the house’s iconic Damask rose blossom. Everything then vanishes until it reaches a powdery and carnal base based on white musk. As perfumer François Demachy explains, “J’Adore Voile de Parfum is a perfect harmony between ancient perfumery and modern perfumery, the expression of the most beautiful essences and the most beautiful absolutes of natural flowers in a contemporary style. “
J’Adore Voile de Parfum, the continuation of a long series
In fact, J’Adore Voile de Parfum is far from being the only variation of the iconic Eau de Parfum J’Adore. Indeed, if this one was developed in 1999, it was revisited from the year 2001. It exists then for all the tastes, all the women and all the occasions : J’Adore Eau de Toilette, J’Adore L ‘Absolute, J’adore l’Or… or the last J’Adore Eau Lumière. So what will be yours?
Amber Powdery